Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Find out what your product placement is worth 

Put a number on your branded entertainment ROI 

Put a number on your branded entertainment ROI 

How much are you getting out of your product placement campaigns? 
Concave Brand Tracking is here to answer that question. We record and analyze entertainment marketing for some of the biggest brands in the world, giving a solid number to some of the most difficult-to-quantify ad spends. 
 
We trawl the vast media landscape to determine the value of your integrations. Our data-backed approach and deep knowledge of product placement valuation allow us to determine what your product placements are worth and how your presence in entertainment stacks up to the competition. 
 
Every product placement is a chance to build your brand and expose it to millions of new prospects. Let us help you navigate this opaque space and quantify the full value of your efforts. 

WHAT WE DO 

WHAT WE DO 

Valuation 

We determine the media value of brand integrations by factoring in screen time, quality, viewership, and cost of advertising. 

ANALYSIS 

We provide custom reports identifying the factors behind your placements and giving actionable insights ideal for hierarchical reporting. 

COMPETITIVE OVERVIEW 

We help brands understand their position in entertainment vs. direct competitors and within the broader product placement landscape. 

PROJECTION 

Our expansive historical database can help you understand the potential value of product placement in pre-production. 

Valuation 

We determine the media value of brand integrations by factoring in screen time, quality, viewership, and cost of advertising. 

COMPETITIVE OVERVIEW 

We help brands understand their position in entertainment vs. direct competitors and within the broader product placement landscape. 

ANALYSIS 

We provide custom reports identifying the factors behind your placements and giving actionable insights ideal for hierarchical reporting. 

PROJECTION 

Our expansive historical database can help you understand the potential value of product placement in pre-production. 

Who We Serve 

Testimonials 

Testimonials 

“Concave Brand Tracking has been our source of Product Placement data for six years. No one comes close to their quality and value. They provide detailed, actionable data about our TV and Film placement activities.” 
 
Gary Moore - Global Product Placement and Branded Entertainment, Dell Technologies 
“Dominic and his team have far surpassed our expectations, and we now work exclusively with Concave on myriad clients. Clients love knowing you have an outside source for valuation, and they have become an invaluable add-on to our entertainment marketing team.” 
 
Cat Stone - CEO, Stone Management, Inc.